Playbook PB02 · For product managers

The feature launch playbook: demo → video → announcement → tour → adoption

Record a demo, generate the video, write the announcement, attach a tour, and measure adoption. One launch, every surface.

5
Lessons chained
0/5
Recorded
ListenDecideShipAnnounceMeasure

This playbook chains the lessons below into one working system in your own workspace. It publishes in full once every lesson in the chain is recorded; the live ones are ready now.

  1. 1How to create an interactive demo (record → edit → publish)DM02 · Interactive Demos & VideosComing soon
  2. 2Turn a demo into a narrated video (AI voiceover, captions, YouTube)DM03 · Interactive Demos & VideosComing soon
  3. 3The feature announcement playbook: in-app + email + changelog in one shotCL03 · Announcements & ChangelogComing soon
  4. 4Build your first product tour (recorder → targeting → publish)TR05 · Tours & OnboardingComing soon
  5. 5Feature adoption rate: how to measure a feature launchP19 · AnalyticsComing soon