How to use Analytics and reporting

Use Analytics to turn tracked product events into reports and dashboards.

Create a report

1. Open Analytics and select the project containing your data.
2. Open a board and select New chart.
3. Choose Insights, Funnel, Retention, Journeys, Stickiness, or Lifecycle.
4. Add events and report-specific settings.
5. Add measurements, filters, or breakdowns.
6. Set the date range.
7. Name and save the report.

You can also start from the report library or a template.

Open a board, or choose New chart → New board to create one, and add reports. Use shared date controls to adjust the reporting period, and sharing and version history for collaboration.

Use Live Events to confirm tracking and Events and Properties to review the available schema.